2019
Director : Michael Patton
Camera: Michael Patton
Producer: Beth Malcher
Edit: Michael Patton
Creative Director: Eliza Gower
Agency: Haystac
Client: Fossil
To celebrate the release of Fossil’s new Gen 5 Smartwatch, we created a series of videos featuring model Bree McCann and her husband Mitch. The videos follow the couple as they hurriedly prepare for a summer party, with help from their Gen 5 smartwatches.
The edits were seeded across Fossil’s social channels, as well as Bree’s Instagram.